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LocalHelden

Performance marketing for German local businesses—a conversion-focused Webflow site that proves expertise and captures qualified leads.

Overview

Strong client ROAS was undermined by a generic site—unclear messaging, weak social proof, and poor performance cost trust with skeptical SMB owners.

The agency needed a web presence that demonstrates marketing skill while converting visitors into qualified leads.

We led with outcomes and clarity: service tiers, case highlights, and proof points structured for scanning, with CTAs placed where intent peaks.

Content speaks to local heroes—restaurants, studios, practices—who need an agency that understands regional markets and ad platforms.

Bold, approachable visual language differentiates LocalHelden from template agency sites while staying professional for German business owners.

Webflow components for services, results, and case studies give the team flexibility to update campaigns and landing pages without developers.

A lead-generation platform aligned with how the agency sells—credible, fast, and built to showcase performance marketing in practice.

Industry Marketing / Local SMB

Timeline 6 weeks

Services Webflow, Redesign